{"id":107297,"date":"2026-06-25T12:46:17","date_gmt":"2026-06-25T05:46:17","guid":{"rendered":"https:\/\/prodtceb.reveri.app\/?post_type=newsmedia&#038;p=107297"},"modified":"2026-06-25T13:39:33","modified_gmt":"2026-06-25T06:39:33","slug":"eeco-tceb-mice-eec-future-economic-hub-cn","status":"publish","type":"newsmedia","link":"https:\/\/prodtceb.reveri.app\/zh-hans\/newsmedia\/eeco-tceb-mice-eec-future-economic-hub-cn\/","title":{"rendered":"EECO Joins Forces with TCEB to Accelerate Investment Through MICE,  Advancing the EEC as a Future Economic Hub and Enhancing Opportunities for  Local Community Development"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"107297\" class=\"elementor elementor-107297 elementor-107216\" data-elementor-post-type=\"newsmedia\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a2df51 e-flex e-con-boxed e-con e-parent\" data-id=\"0a2df51\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c9150c elementor-widget elementor-widget-ic_safe_text\" data-id=\"0c9150c\" data-element_type=\"widget\" data-widget_type=\"ic_safe_text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.ic-safe-widget-0c9150c .ic-safe-text-wrap{position:relative;isolation:isolate;}.ic-safe-widget-0c9150c .ic-safe-text-shadow{position:absolute;inset:0;z-index:0;pointer-events:none;color:rgba(0,0,0,0)!important;-webkit-text-fill-color:rgba(0,0,0,0)!important;overflow:visible;}.ic-safe-widget-0c9150c .ic-safe-text-front{position:relative;z-index:1;color:#333333;-webkit-text-fill-color:#333333;}.ic-safe-widget-0c9150c .ic-safe-text-front > :first-child,.ic-safe-widget-0c9150c .ic-safe-text-shadow > :first-child{margin-top:0!important;}.ic-safe-widget-0c9150c .ic-safe-text-front > :last-child,.ic-safe-widget-0c9150c .ic-safe-text-shadow > :last-child{margin-bottom:0!important;}.ic-safe-widget-0c9150c .ic-safe-text-front p:only-child,.ic-safe-widget-0c9150c .ic-safe-text-shadow p:only-child{margin-top:0!important;margin-bottom:0!important;}.ic-safe-widget-0c9150c .ic-safe-text-front *{background-image:inherit;-webkit-background-clip:inherit;background-clip:inherit;-webkit-text-fill-color:inherit;color:inherit;}<\/style><div class=\"ic-safe-text-wrap ic-safe-widget-0c9150c\"><div class=\"ic-safe-text-shadow\" aria-hidden=\"true\"><p>23 June 2026 \u2013 <strong>Dr. Chula Sukmanop, Secretary General of Eastern Economic Corridor Office (EECO) <\/strong>and <strong>Dr. Supawan Teerarat, President of the Thailand Convention and Exhibition Bureau (Public Organization) or TCEB<\/strong>, jointly signed a Memorandum of Understanding (MOU) on the promotion and support of Eastern Economic Corridor (EEC) development through the MICE industry. Witnessing the signing were Mr. Korkij Danchaivichit, Deputy Secretary General of Eastern Economic Corridor Office (EECO) and Dr. Suratsa Thongmee, Senior Vice President of TCEB, together with executives and officials from both organizations. The ceremony was held at the Conference Room, EECO Office, Bangkok.e<\/p><p><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Dr. Chula Sukmanop, Secretary General of Eastern Economic Corridor Office (EECO)<\/strong>, stated, \u201cEECO\u2019s core mission is to drive the development of the EEC area to become a future economic hub of the region through the enhancement of infrastructure, the development of targeted industries, and the creation of an ecosystem conducive to quality investment from both domestic and international investors. The focus is on establishing a foundation for five high-potential industry clusters: comprehensive medical services, digital, modern automotive, BCG, and services, as well as integrating advanced technologies into the manufacturing and service sectors to strengthen the country\u2019s long-term competitiveness.<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 The signing of this MOU with TCEB today represents an important collaboration between the two organizations to create opportunities and encourage MICE operators from both Thailand and abroad to establish and expand operations in the EEC. It will also serve as an important marketing channel through which EECO will develop and enhance the capabilities of products and services from local communities across the three EEC provinces, particularly products and services that meet the EEC Select standards. In addition, it will help strengthen knowledge and skills in product and service development among entrepreneurs, communities, and community enterprises through MICE-related industries and activities. This will create added value for community products and services, elevate them to better meet market demand, and generate sustainable income growth.\u201d<\/p><p><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Dr. Supawan Teerarat, President of the Thailand Convention and Exhibition Bureau (Public Organization) or TCEB<\/strong> said, \u201cThe MICE industry plays a vital role in creating platforms that attract investment, connect networks, foster innovation, and drive collaboration, linking the world to the EEC.<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 TCEB will leverage the MICE industry as a strategic marketing and investment tool to support the EEC\u2019s target industries, providing investors and MICE travellers from around the world with opportunities to experience the region\u2019s full potential through networking platforms, conferences, exhibitions, business matching activities, industrial site visits, and business networking events.<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 In addition, TCEB is developing a Factory Visit Routing initiative to connect meetings and investment opportunities with immersive industrial learning experiences across the region. This approach will also help elevate local products and services, creating greater economic opportunities and sustainable benefits for communities within the EEC.\u201d<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 At the same time, TCEB will drive implementation through three key initiatives: the Empower Eastern Exhibition (EEE) project to promote exhibitions and business activities in targeted industries; the EEC MICE Product Premium project to elevate products, services, and community products in the EEC; and the EEC MICE Cluster Destination project to promote marketing and build domestic and international partnership networks, while enhancing standards for products, services, communities, venues, and events in the EEC in accordance with international standards. These efforts aim to jointly position the EEC as a global destination for investment and MICE.\u201d<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 The partnership between EECO and TCEB marks another significant step in integrating investment potential and the MICE industry to create business opportunities, facilitate knowledge transfer and technological innovation, and elevate standards for products, services, communities, and events in line with ESG principles. This collaboration will help strengthen investor confidence from around the world, support the government\u2019s economic development policy, and enhance the sustainable competitiveness of the EEC.<\/p><p style=\"text-align: center\">* * * * * * * * * *<\/p><p><strong>For further information, please contact: Corporate Image and Communications Department, <\/strong><\/p><p><strong>Thailand Convention and Exhibition Bureau (Public Organization) <\/strong><\/p><p>Ms. Nooch Homrossukhon\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Director\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Tel: + 662 694 6000\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Email: nooch_h@tceb.or.th<br \/>Mr. Chakrapong Pongwecharak\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Senior Expert\u00a0 \u00a0 Tel: + 662 694 6000\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Email: chakrapong_p@tceb.or.th<br \/>Ms. Kwanchanok Otton\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Manager\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Tel: + 662 694 6000\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Email: kwanchanok_o@tceb.or.th<\/p><p><strong>For further information, please contact: Eastern Economic Corridor Office (EECO)<\/strong><\/p><p>Corporate Communications Division\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Tel: +66 2 033 5041\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Email: pr_eec@eeco.or.th<\/p><\/div><div class=\"ic-safe-text-front\"><p>23 June 2026 \u2013 <strong>Dr. Chula Sukmanop, Secretary General of Eastern Economic Corridor Office (EECO) <\/strong>and <strong>Dr. Supawan Teerarat, President of the Thailand Convention and Exhibition Bureau (Public Organization) or TCEB<\/strong>, jointly signed a Memorandum of Understanding (MOU) on the promotion and support of Eastern Economic Corridor (EEC) development through the MICE industry. Witnessing the signing were Mr. Korkij Danchaivichit, Deputy Secretary General of Eastern Economic Corridor Office (EECO) and Dr. Suratsa Thongmee, Senior Vice President of TCEB, together with executives and officials from both organizations. The ceremony was held at the Conference Room, EECO Office, Bangkok.e<\/p><p><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Dr. Chula Sukmanop, Secretary General of Eastern Economic Corridor Office (EECO)<\/strong>, stated, \u201cEECO\u2019s core mission is to drive the development of the EEC area to become a future economic hub of the region through the enhancement of infrastructure, the development of targeted industries, and the creation of an ecosystem conducive to quality investment from both domestic and international investors. The focus is on establishing a foundation for five high-potential industry clusters: comprehensive medical services, digital, modern automotive, BCG, and services, as well as integrating advanced technologies into the manufacturing and service sectors to strengthen the country\u2019s long-term competitiveness.<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 The signing of this MOU with TCEB today represents an important collaboration between the two organizations to create opportunities and encourage MICE operators from both Thailand and abroad to establish and expand operations in the EEC. It will also serve as an important marketing channel through which EECO will develop and enhance the capabilities of products and services from local communities across the three EEC provinces, particularly products and services that meet the EEC Select standards. In addition, it will help strengthen knowledge and skills in product and service development among entrepreneurs, communities, and community enterprises through MICE-related industries and activities. This will create added value for community products and services, elevate them to better meet market demand, and generate sustainable income growth.\u201d<\/p><p><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Dr. Supawan Teerarat, President of the Thailand Convention and Exhibition Bureau (Public Organization) or TCEB<\/strong> said, \u201cThe MICE industry plays a vital role in creating platforms that attract investment, connect networks, foster innovation, and drive collaboration, linking the world to the EEC.<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 TCEB will leverage the MICE industry as a strategic marketing and investment tool to support the EEC\u2019s target industries, providing investors and MICE travellers from around the world with opportunities to experience the region\u2019s full potential through networking platforms, conferences, exhibitions, business matching activities, industrial site visits, and business networking events.<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 In addition, TCEB is developing a Factory Visit Routing initiative to connect meetings and investment opportunities with immersive industrial learning experiences across the region. This approach will also help elevate local products and services, creating greater economic opportunities and sustainable benefits for communities within the EEC.\u201d<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 At the same time, TCEB will drive implementation through three key initiatives: the Empower Eastern Exhibition (EEE) project to promote exhibitions and business activities in targeted industries; the EEC MICE Product Premium project to elevate products, services, and community products in the EEC; and the EEC MICE Cluster Destination project to promote marketing and build domestic and international partnership networks, while enhancing standards for products, services, communities, venues, and events in the EEC in accordance with international standards. These efforts aim to jointly position the EEC as a global destination for investment and MICE.\u201d<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 The partnership between EECO and TCEB marks another significant step in integrating investment potential and the MICE industry to create business opportunities, facilitate knowledge transfer and technological innovation, and elevate standards for products, services, communities, and events in line with ESG principles. This collaboration will help strengthen investor confidence from around the world, support the government\u2019s economic development policy, and enhance the sustainable competitiveness of the EEC.<\/p><p style=\"text-align: center\">* * * * * * * * * *<\/p><p><strong>For further information, please contact: Corporate Image and Communications Department, <\/strong><\/p><p><strong>Thailand Convention and Exhibition Bureau (Public Organization) <\/strong><\/p><p>Ms. Nooch Homrossukhon\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Director\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Tel: + 662 694 6000\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Email: nooch_h@tceb.or.th<br \/>Mr. Chakrapong Pongwecharak\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0Senior Expert\u00a0 \u00a0 Tel: + 662 694 6000\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Email: chakrapong_p@tceb.or.th<br \/>Ms. Kwanchanok Otton\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Manager\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Tel: + 662 694 6000\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Email: kwanchanok_o@tceb.or.th<\/p><p><strong>For further information, please contact: Eastern Economic Corridor Office (EECO)<\/strong><\/p><p>Corporate Communications Division\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Tel: +66 2 033 5041\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Email: pr_eec@eeco.or.th<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":107304,"template":"","news-media-category":[824],"years":[2689],"class_list":["post-107297","newsmedia","type-newsmedia","status-publish","has-post-thumbnail","hentry","news-media-category-domestic-mice-cn","years-2689"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EECO Joins Forces with TCEB to Accelerate Investment Through MICE, Advancing the EEC as a Future Economic Hub and Enhancing Opportunities for Local Community Development - Thailand Convention &amp; 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